Title: Marketing Manager
Location: Stonebriar Centre
City: Frisco
State: TX
Employment Type: Marketing
Description:
The Marketing Manager is responsible for the following:¿
- Leading the marketing efforts for their property in the accomplishment of center goals and achievement of center CVA.
- Working¿with entire mall team to develop long-term vision at the center in relation to its competitive marketplace. Leads the development of center’s annual marketing plan in support of property business plan goals. Responsible for execution of all marketing plan programs/elements.
- Establishing effective business relationships with retailers on a local level in order to maximize the sales productivity and success of the events in the mall.
- Coordinating research activity for center (customer studies, trade are demographics, customized research initiatives) and effectively utilizing research information in the development and execution of center’s business and marketing plans.
- Developing appropriate measurement tools to monitor the effectiveness and overall success of various marketing efforts.
- Supporting¿the leasing function through participation in the leasing process, development of customized leasing/sales materials, and optimal representation of the center to appropriate retailers (existing and potential).
- Maximizing¿non-traditional revenue through the execution of appropriate income-generating events, promotions, and activities.
- Driving the effort for obtaining local sponsorships for mall revenues, programs, and events.
Experience:
- Minimum of five (5)years in retail and/or related shopping center experience required.
- Bachelor’s degree in marketing related field preferred.
- 1-2 years experience in a sales and/or marketing position, with 3+ years in a sales and/or marketing position preferred.
- Strong verbal and written communications skills; plus interpersonal and selling skills required.
- Ability to develop strategic solutions required.
- A high standard of visual presentation.
- Persuasion and conflict resolution skills required.
- Strong team player.
- Computer aptitude.
- 2 years supervisory experience.
- Excellent written and oral communication skills.
EOE M/F/D/V
No comments:
Post a Comment